The Seattle Seahawks have unveiled a new alternate logo for the 2017 season. The logo is not replacing the logo that's already being used and it will not appear on the team jerseys. It will just be used on merchandise for another option for fans.
The new logo gives a straight-on view of the hawk, instead of the profile view.
(story: Nichole Mischke, KHQ Right Now Reporter, KHQ.com; image: Seattle Seahawks)